CPG Studio

For CPG Studio’s latest collection, "Wardrobe Pieces," I had the opportunity to create a campaign video and lookbook photography that visually embodies the collection’s fusion of Japanese simplicity and Amsterdam’s vibrant charm.

Through carefully curated locations and dynamic storytelling, the campaign video brings the collection to life, showcasing the craftsmanship, textures, and effortless versatility of each piece. The lookbook photography captures the details that make this collection stand out—from the rich washes and heavyweight jerseys to the luxurious mohair-wool blend sweater and refined Melton-wool jacket.

This project was all about elevating contemporary streetwear through timeless visuals, celebrating CPG Studio’s most ambitious and thoughtfully crafted collection to date.